For almost 80 years, the world’s most successful ice show HOLIDAY ON ICE has been thrilling its fans. In November 2021, the tour of the most spectacular production to date, A NEW DAY, started. In six months, the new program will tour a total of 140 times through 23 venues throughout Germany. The most artistically and technically elaborate HOLIDAY ON ICE production to date is an invitation to celebrate together the magic of new beginnings, life and love. Around 40 of the world’s best figure skaters and artists once again push the boundaries of what is possible.

The new show features the signature of renowned creative director Francisco Negrin, known for many years for his spectacular productions, especially in the world of opera and theater. In some selected shows, TV stars Cheyenne and Valentina Pahde appear as guest stars together with figure skating star and show performer Joti Polizoakis, providing additional glamour.

We support the ice giant in the further development of its messaging and develop new content so that it continues to assert itself as number one in a tougher market environment. We also organize and host face-to-face and online press conferences and initiate profitable media collaborations.