News - PR Blog

Taking a look beyond our own horizon from time to time. This is important not only in a societal context, but also and especially when it comes to communications trends. That’s why, in early February, our colleagues India Wildner and Ferdinand Prösch set off early […]

🚀 Advanced battery technology – engineered and manufactured in Germany: We’re very excited to be writing a new chapter of our now 20-year cleantech and energy journey together with TRION. 🔋 TRION develops and manufactures high-performance LFP batteries – from the individual cell to the […]

⚖️📣 Climate action and economic growth only work sustainably when they move forward together. 🌍 For companies in renewable energy, political frameworks are not a minor detail – they are decisive. Climate targets create new markets. Only when policymakers set a clear direction do business […]

Data in Storytelling: Straight Talk or Just Useless Knowledge? The right data makes (PR) stories strong. It creates orientation, demonstrates expertise, and gives our messages weight. In short: it often provides the evidence that what we claim for our clients is actually true. It makes […]

One thing Germany really does well: its vocational training system!Take, for example, our trainees – future marketing communications professionals. Twice a week, they attend the Vocational School for Media and Communication (BS17), where they strengthen their theoretical foundation, find inspiration, and exchange ideas with other […]

Ah, Munich – it was truly a pleasure! Inspiring technology, a wonderful city, and crispy pork knuckle at the Franziskanerkeller in the evenings. IAA MOBILITY 2025 – plenty happening around the freshly refreshed grande dame of mobility trade fairs. And it wasn’t just incredibly inspiring, […]

Summer is already heading into its final stretch, and it feels like half the world is still on vacation. Do you know that feeling right before a few days off? The anticipation – often mixed with a bit of excitement – sometimes blends with a […]

How much vacation do we actually need – and what’s the best way to plan it?We asked around the team – and quickly realized: vacation means something different to everyone. India says: “Especially now in summer, there’s a lot of planning, coordinating, and calendar-checking going […]

We’re proud as can be: As of March 2025, the admissions committee of the GPRA (Association of Leading PR and Communications Agencies in Germany) has unanimously approved the admission of Dederichs Reinecke & Partner (DRP), an owner-managed PR agency, into its network. “We are truly […]