With its project “Revival of the trotting track Hamburg Bahrenfeld” DRP is nominated at the International German PR Award 2012 in the category “Production and Live Communication”.
With a series of unusual events, a supposedly “dusty” topic could be emotionally charged and provided with relevance to the media by means of PR – and this with a noticeable sales-supporting effect. The successful project was already on the shortlist for the PR Awards this year, but was narrowly overtaken on the home straight. Bets for the next race are accepted.
More at: der-deutsche-pr-preis.de