Hamburg, March 5, 2014. Dederichs Reinecke & Partner is again nominated for the PR Report Award. In the category “creativity and innovative idea” stands the project “Vote on the road” for the customer BlaBlaCar, Europe’s largest carpool, in front of the jury.
As always, the general election for 2013 was: Good arguments can make a difference in undecided voters. But when does one have the opportunity, as a “normal person”, to talk at length to a top politician, beyond info booths and beer tents? When you sit in the car with him! Hardly any other profession drives so much by car through the republic before elections. But rarely are all seats filled in the car. Just in time for the general election, the campaign “Vote on the Road” started. Politicians offered rides on www.blablacar.de and gave the members the opportunity to join them. So everyone could discuss in detail about current political issues and ask their questions.
All nominations can be found here: http://prreportawards.de/einreichung/die-finalisten-2014/
The PR agency Dederichs Reinecke & Partner, based in the Schanzenviertel district of Hamburg, currently has 38 employees and is one of Germany’s leading communication agencies in the field of leisure and tourism. Other areas of expertise include fast moving consumer goods, entertainment and automotive. The current customer portfolio includes Senseo, natreen, Universal Pictures, Stage Entertainment and Suzuki.