With a wide range of high-quality tires, the Korean manufacturer Nexen Tire is also winning over more and more German customers. For Nexen we turn the corner – with targeted social advertising, content production and community management on Facebook and Co. “With great products and a broad commitment in motorsport, football and winter sports, Nexen Tire has a lot of stories to tell. We ensure that the content potential of this international tire manufacturer is optimally used on the social web, “says our Head of Automotive André Schmidt.