Nothing is changing faster than mobility. And we are proud as punch to support this with communication at one point or another. The wind is currently blowing around the automotive industry in particular. We call it a “stiff breeze” here in the north. What this time of transformation needs most: clever mediators and translators between the different needs and mentalities. Like our new customer NOYO, who is supporting the market entry of top Chinese automotive brands with a great deal of expertise. The first NOYO coup: the establishment of the VOYAH Free e-SUV in Switzerland. We have already been able to present the vehicle to the public with appearances at the IAA and AUTO Zürich: a huge success with over a thousand test reports, videos and other mentions in German-speaking countries. Now more brands and manufacturers are to follow. We are waiting in the wings and are already looking forward to smart car alternatives from the Empire of the Middle.