PR Agency Europe/Germany

Dederichs Reinecke & Partner

About us

Dederichs Reinecke & Partner has been an owner-managed PR agency in Germany and Europe for more than 25 years, covering all relevant areas of communication, for example public relations, media work via all channels, social media or crises and change PR.

Or in short: We help our clients to be understood by the public in the way they deserve to be understood.

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Our clients as PR agency come from the food and entertainment sector as well as the technology and startup industry. Our references include innovators from the automotive sector, technology companies, electric car manufacturers, e-mobility service providers, leisure and tourism destinations, start-ups, event organizers – small and medium-sized companies as well as large corporations.

Our employees advise and guide their customers safely and competently in corporate, change and crisis management and in product communication. In social media marketing, we manage channels and communities, develop channel strategies and editorial plans, design campaigns with and without influencers and ensure the implementation and evaluation of these measures.

The best media contacts and in-depth know-how in the respective specialist areas ensure communication at eye level. Admittedly, not everyone can do everything, even with us. However, our employees sit on the jobs they are really passionate about. This is important to us, because only in this way can we bring our clients’ messages to the media authentically and credibly. And what’s more, the work is then also more fun.

DRP has been doing this for many years not only in Germany, but worldwide and internationally – from the worldwide car premiere at CES in Las Vegas and Shanghai, to road shows with stops in Milan, Munich, Oslo and Amsterdam, to the classic worldwide launch press release. PR agency DRP is where the customer needs us.

And because we know, despite our longing for the big wide world, that you are best where you are at home, we have been regularly relying on strong regional partners outside the DACH region for over two decades – with the best contacts in the regional media landscape and a great understanding of how communication in their home country ticks. As a partner of Comvort, the world’s largest and most successful network of owner-managed agencies, we have been increasing our power in international projects since the beginning of 2020. With a selection of around 1,000 PR agencies worldwide, we are guaranteed to find the right team (or freelancers) for every project and budget. Whether in the USA, South America, Europe, Africa or Asia – the lead is where our clients need it…

News

🧰 Finally a DIY Startup

Hamburg: 4. March 2021

There are tasks that can only be solved by analog. Drilling holes in walls - no app can do that. Sanding the floor. Pumping out the basement -- I think you get the point. To make all these small and large jobs easy to do, you need? That's right - really good tools. But where do you get them when your dad's tool …

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BEAUTIFUL DRINKING: DRP WINS PR-ETAT FROM WEMYSS MALTS WHISKY

Hamburg: 18. December 2020

Soberly speaking, you can also lead a happy life with apple juice from a tetrapack or lukewarm water without fizz. And if we drink alcohol, then of course only in homeopathic doses. Well, most of us. During the day. What we actually wanted to say: Asceticism is great, but every now and then you have to enjoy life. …

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Comeback of community content: DRP makes PR for social lifestyle...

Hamburg: 18. November 2020

Let's face it: Somewhere along the way, social media has lost its social. There is hardly anything really community-driven about it anymore. It's no longer the users themselves who determine the content, but an algorithm determined by the advertising customer. The Munich startup mylivn wants to change that. The …

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Our industries


We certainly can’t do everything, and we don’t want to. But we would like to show you what we are really good at. Here you will also find our references, sorted by industry. If you would like to know more about a specific industry know-how or one of our customers, just give us a call and ask for Mr. Dederichs or Mr. Reinecke, they will be happy to answer your questions.

Our competences


We work with common sense, a lot of experience and creativity. We concentrate on the things we are really good at. We use the entire toolbox of communication. The task at hand determines whether we work in digital, analog or social media channels. In our areas of expertise, we stand for a strategic mix of creativity, passion for our clients’ topics and necessary objectivity. We have not only won many awards and prizes – which we are happy about – but also achieved goals and celebrated successes together with our clients.